Teaming Up To Fight Childhood Obesity

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From Your Health Journal…..”Another great article from the Observer and Eccentric today about fighting childhood obesity in Michigan by Lonnie Huhman. On a personal note, I am always impressed with the state of Michigan and their commitment to fighting childhood obesity. I have teamed up with the Michigan Fitness Foundation in the past, and they are an outstanding organization that sets good examples through their hard work and commitment to children in their state. Also, the Michigan Blue Cross and Blue Shield is another great organization in Michigan that gets things done. So, when I saw this article, I was not surprised to read more success stories from the state of Michigan. Please take the time to visit the Observer and Eccentric site (link provided below) to read the complete article.”

From the article…..

Detroit Red Wings Foundation, Blue Cross Blue Shield of Michigan and Kroger join forces

Lieutenant Governor Brian Calley couldn’t score a goal on Novi Woods fourth-grader Duncan Lowes, but he did record a helpful assist to a program aiming to curb childhood obesity.

Calley was at the Novi Kroger store last week to help launch a program — developed by the Detroit Red Wings Foundation, Blue Cross Blue Shield of Michigan and The Kroger Co. of Michigan — to bring awareness to childhood obesity.

“This is a serious issue facing us,” Calley said before a gathered crowd of kids and parents at the Kroger on Grand River Avenue.

He cited the growing number of obese children as one of the biggest health concerns in the state. However, he said this effort is an exciting development that should help reduce the numbers, and added it will be helped by working together.

“The key for its success is its partnerships,” he said of the program.

For the launch, Kroger hosted students from Novi Woods Elementary School as well as their parents. The students participated in a hockey activity, learned about nutrition and sampled some kid-friendly healthy food recipes.

The idea came from the Pure Michigan FIT initiative, which started last year. It provides tools and resources for Michigan families to incorporate healthy eating habits and physical activity into their lifestyles.

Besides Calley, remarks were given by representatives from each partner, and each expressed their wholehearted support.

To read the full article…..Click here