Many health and wellness web sites are always looking for ways to improve their Alexa ranking, Google ranking, social media skills, and SEO. The Tech Tools section of this web site will have basic tips from experts and non-experts alike who will share their successes with the audience of this blog. Hopefully, they will help anyone who has their own web site improve the sites popularity.
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I’m an entrepreneur and software developer that started doing business with products on the web a few years back. I have found a few different things that make a big difference for me with SEO. It always helps to do your research, find what keywords people are searching for, and select the best targets for your site. After you have goals, keywords, and a site on your hands you need content and links.
1. Learn where your target audience hangs out online. Position your content on those blogs, social media sites, hashtags, subreddit, and forums. Connect with people directly to learn what kind of content you should be producing.
2. Target the long tail keywords. The top ranked search result gets something near 80% of the clicks. Identify the keywords where you can rank near the top. Use tools like the Google Keyword Tool, OpenSiteExplorer, and SEOQuake to understand which keywords present those opportunities.
3. Make it scale. You need to find writers that will produce quality affordable content. You should also target certain keywords with campaigns for a wide variety of long tail keywords. Two great examples are my book site (coldcallingbook.net/scripts) that targets “
More keywords that you rank highly for means more opportunities to recruit organic traffic. Convert those visitors and you’re likely to gain links. Content plus links will definitely improve your rankings. Happy hunting.