Many health and wellness web sites are always looking for ways to improve their Alexa ranking, Google ranking, social media skills, and SEO. The Tech Tools section of this web site will have basic tips from experts and non-experts alike who will share their successes with the audience of this blog. Hopefully, they will help anyone who has their own web site improve the sites popularity.

If you have a tip, use the contact link above to send it along.

Tip 1:
Use Google’s free Keyword Tool to determine the keywords your target customers are searching for, and then infuse those words into the meta and visible content of your website.

Tip 2:
Periodically check your email contacts for new people to connect with on social networks.

Tip 3:
Schedule social media updates to go out automatically using HootSuite.

Tip 4:
Take advantage of Pinterest by placing a Pin It button next to shareable images on your website and curating industry-relevant Pinterest boards (featuring workout gear, healthy recipes, inspirational quotes, etc.).

Tip 5:
To avoid getting overwhelmed by your Twitter newsfeed, set up private Twitter lists for the people and companies you want to watch.

– Rebecca Rubin, Senior Digital Marketing Strategist for DC interactive agency, Blue Water Media