Everlast Climbing™ News

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kidsjumpingNew product line extension adds elements of adventure and positive risk taking to the playground that appeal to children.

Netted Boulders are the newest addition to the NatureROCKS Playground Boulder Line from Everlast Climbing. A variety of durable climbing nets and ladders are attached to boulders or log-theme posts of differing sizes to create unique and fun adventure elements for outdoor play spaces.

Seven different configurations are available and all are named after mountain ranges. They include Cascade Range, Mount Hayden, Mount McKinley, Pikes Peak, Sierra Nevada, Spider Mountain and The Rockies. The Cascade Range is the largest Netted Boulder configuration and includes small, medium and large NatureROCKS Sandstone Boulders connected by a Tapered Ladder Net, Corkscrew Ladder Net and Double Sloped Ladder Net. Instead of using additional boulders, Mount Hayden features a unique log-theme post with Balance Ropes to create a more affordable configuration. Pikes Peak is the simplest arrangement with a V Ladder Net attached to a small NatureROCKS Granite Boulder. There is enough variety to accommodate different tastes, budgets and spaces.

Traveling up, across, over and down all of the different nets, ladders and boulders requires problem solving, strength, coordination and courage. “The fact that the Netted Boulders are challenging makes them very fun for kids,” said Sarah Howard, Marketing Manager for Everlast Climbing. “The developmental benefits of that kind of play are an added bonus.”

Each NatureROCKS boulder is constructed of durable glass fiber reinforced concrete and is hand painted to resemble granite or sandstone. The boulders are weather resistant and look and feel like real rock boulders. The ropes, nets and ladders are constructed of steel wire and synthetic fiber covered in outer layers of polypropylene and UV-resistant polyester fiber making them strong, flexible and comfortable to grasp. NatureROCKS Netted Boulders should be installed by professional playground installers and require safety surfacing that meets ASTM standards. NatureROCKS Netted Boulders are appropriate for children ages 5 to 12 years.

“We’re really excited about this new product,” said Tim Sudeith, General Manager of Everlast Climbing. “Netted Boulders engage children in active, outdoor play which is something children these days need more of.”

About Everlast Climbing
Everlast Climbing is committed to improving youth fitness with dynamic and innovative products that engage children and inspire physical activity. The company is headquartered in Mendota Heights, MN, and is a PlayCore company. More information is available about Everlast Climbing at http://www.everlastclimbing.com.

About PlayCore
PlayCore helps build stronger communities around the world by advancing play through research, education and partnerships. PlayCore combines best in class planning and education programs with the most comprehensive array of recreation products available to create play solutions that match the unique needs of each community they serve. Learn more at http://www.playcore.com

….more Everlast News

newsSpecialty climbing walls will be made available through a preferred vendor partnership between Everlast Climbing and the Jewish Community Center Association of North America.

Everlast Climbing, manufacturer of innovative indoor and outdoor rock climbing walls, has been accepted into the JCC Association of North America’s Preferred Vendor Program. Its comprehensive offering of high-quality climbing walls and programming, for ages 3 to adult, align well with JCC’s early childhood, youth, fitness and aquatics programs.

“We have spent time and effort researching companies that best suit the needs of our JCCs and we strongly believe that because Everlast Climbing offers a full line of climbing walls that already serve schools, camps and parks and recreation facilities, they are a perfect partner,” said Brian Soileau, JCCA Health & Wellness Consultant. “Their attention to detail in offering climbing resources, installation services and on-site staff training shows their commitment to serving all of our JCC communities.”

Everlast Climbing’s product line includes horizontal and vertical climbing walls with surfaces that vary from rock-realistic to write-on/wipe-off and custom mural scenes. Its outdoor climbing line includes NatureROCKS® Playground Boulders and a double-sided Playground Climbing Wall. Its Kersplash® Pool Climbing Wall is ideal for any pool, indoors or out. Additionally, Everlast Climbing offers installation services, on-site staff training and educational programing to help facilities reap the greatest benefits from their climbing walls.

“We are honored to be identified as a JCC Association Preferred Vendor,” stated Tim Sudeith, General Manager of Everlast Climbing. “We look forward to supporting JCCs as they explore the benefits of adding rock climbing to their youth and adult programming.”

As a first step in introducing JCCs to rock climbing, Everlast Climbing is offering a webinar to JCCA members entitled Climbing the Walls at the JCC: Rock Climbing 101. The webinar includes an overview of the various climbing walls available in the marketplace, the rationale for adding rock climbing to programming, safety and risk management protocol, programming ideas and exciting activities that can be hosted on a climbing wall. The webinar is taking place on May 27, 2015 at 1:30 PM CST at no cost. Registration is available online at https://www.anymeeting.com/AccountManager/RegEv.aspx?PIID=EB58DD82874B38

About Everlast Climbing
Everlast Climbing is committed to improving youth fitness with dynamic and innovative products that engage children and inspire physical activity. The company is headquartered in Mendota Heights, MN, and is a PlayCore company. Learn more at http://www.everlastclimbing.com

About JCC Association
JCC Association is the continental umbrella organization for the Jewish Community Center Movement, which includes more than 350 JCCs, YM-YWHAs, and camp sites in the U.S. and Canada. JCC Association offers a wide range of services and resources to help its affiliates to provide educational, cultural, social, Jewish identity-building, and recreational programs for people of all ages and backgrounds. JCC Association supports the largest network of Jewish early childhood centers and Jewish summer camps in North America, and is also a U.S. government accredited agency for serving the religious and social needs of Jewish military personnel through JWB Jewish Chaplains Council. Learn more at http://www.jcca.org

80 Percent Of Americans Fail To Meet Fitness Goals

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Thank you to PRWeb for supplying this article, please share your thoughts in the comments section below…..

obesityCosts related to obesity continue to rise with health care costs soaring as a results, MuscleAndFitnessTips.org announces…..

According to the President’s Council on Fitness, Sports & Nutrition, more than 80 percent of adults in the United States fail to meet the guidelines for both muscle-strengthening and fitness activities, and this trend extends to adolescents. Figures such as this help to explain rising obesity statistics within the country, yet many are working to change these statistics. With the help of bodybuilding and fitness tips, like those found at http://www.MuscleAndFitnessTips.org, individuals find getting healthy becomes an easier task.

“MuscleAndFitnessTips.org provides training articles covering a wide range of topics. Visitors to the site learn about nutrition, popular workout programs, staying motivated, and more. Individuals often find they become a victim of fitness scams, and the purpose of this site it to weed out those scams, leaving only products that actually do as they claim and help users achieve their personal health and fitness goals,” Tom Hofman, founder of MuscleAndFitnessTips.org, declares.

Nutrition plays a role in one’s overall health, yet Americans typically fail to eat a balanced diet. The council found that the average American diet typically exceeds the recommended amounts of refined grains, saturated fat, sodium, and solid fats and added sugars. Americans also fail to eat the suggested amounts of fruits, vegetables, dairy products, and whole grains. Individuals often find they struggle to make healthy food choices, and MuscleAndFitnessTips.org can be of aid in this area also.

“MuscleAndFitnessTips.org provides information on foods which burn fat, eating habits of professional bodybuilders, and more. Everything that goes into one’s mouth affects their overall health and fitness. With the right foods, achieving one’s fitness goals becomes an easier task. The site strives to provide the information consumers need to make healthy eating choices,” Hofman states.

The cost of obesity continues to rise. The council estimates Americans spend approximately $190.2 billion every year on illnesses related to obesity, including disability, chronic disease, and death. They project Americans will spend $344 billion a year on obesity related costs, or 21 percent of total health care costs, by 2018. With the help of training articles and tips on getting into shape, Americans can reverse these trends, saving money and their health in the process. Many turn to workout programs for assistance in achieving their fitness goals.

Hofman provides workout program reviews on the site to assist consumers in making informed choices as to which program is right for them. Visit the site to learn about popular programs, such as Burn the Fat-Feed the Muscle and the Turbulence Training Program. With the information found on the site, one can not only choose the best workout program for their needs, but also get into shape and stay that way for life, a goal everyone should strive for.

About Muscle And Fitness Tips:

Tom Hofman founded MuscleAndFitnessTips.org to share insights on fitness and bodybuilding. Individuals often fall for scams in these two industries, and Tom Hofman hopes to help consumers avoid these scams, providing information on the best diet and workout programs offered today. With the help of valuable training articles as well as advice and tips, consumers know they can learn about the best when it comes to fitness and bodybuilding with the help of this site.

Global Employee Health & Fitness Month

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This article is courtesy of PRWeb, please share your comments below…..

seniorexerciseIn conjunction with May’s “Global Employee Health & Fitness Month,” the Austin sports medicine team at Medicine in Motion presents compelling reasons for establishing health and wellness programs at the workplace.

Held every year during the month of May, Global Employee Health & Fitness Month promotes “the benefits of a healthy lifestyle to employers and their employees through worksite health promotion activities and environments.” Given that the Centers for Medicare and Medicaid Services have projected that the United States’ National Healthcare Expenditure will continue to rise and reach $5 trillion by 2022, worksite wellness has never been more important. According to the “Guide to Workplace Wellness” by Health Advocate™, some of the workplace costs related to having unhealthy employees include:

* Obesity-related conditions cost more than $13 billion each year in medical expenses and lost productivity.

* A typical smoker costs about $3,900 each year in medical expenses and lost productivity.

* Stress costs approximately $300 billion each year in medical expenses, lost productivity, missed work days, accidents and employee turnover.

* Diabetes costs 14 million disability days each year.

* Cardiovascular disease cost $142 billion in lost productivity in 2001.

As health care costs continue to rise for workplaces, many organizations are seeking ways to improve the health and wellness of their employees. According to the U.S. Department of Health and Human Services’ 2008 Physical Activity Guidelines for Americans, increasing physical activity can:

* lower the risk of heart disease,

* lower the risk of stroke,

* lower the risk of high blood pressure,

* lower the risk of colon and breast cancers,

* help prevent weight gain,

* improve cardiovascular and muscular fitness strength,

* prevent falls,

* improve bone strength, and

* reduce symptoms of depression.

Programs that focus on education of and engagement with employees on topics such as nutrition, stress management, physical fitness, and smoking can facilitate a healthier worksite. A healthier workforce, in turn, can lead to higher productivity, fewer missed days, decreased health care costs, higher morale, and stronger retention rates – all of which will improve an organization’s bottom-line.

The 2010 “Workplace Wellness Programs Can Generate Savings” report revealed that for every dollar spent on wellness initiatives, medical expenses dropped by about $3.27, while the costs associated with missed days by employees decreased by about $2.73. This and other similar return-on-investment studies continue to collect evidence that offering workplace wellness programs makes an enormous impact on employee health and organizational savings.

Medicine in Motion (MIM) specializes in providing top quality sports medicine in Austin, Texas, for athletic individuals of all ages and levels. The staff at MIM believes active bodies are healthy bodies, therefore it is the office’s goal to keep patients energetic and fit. To that end, MIM provides treatment of injuries and illnesses, including the use of physical rehabilitation; promotes healthy living with personal training and nutrition coaching; and offers comprehensive sports medicine evaluations to optimize health, activity level and sports performance. For more information or for questions regarding sports medicine in Austin, contact Medicine in Motion at 512-257-2500 or visit the website at http://www.medinmotion.com.

Break The Cycle Of Un-Resolving Your Fitness Resolve Every Year

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By Anne Pennington

womantwistingAre you scared of the fact that this time also you will carry on your cycle of breaking your fitness resolution? If is it so, make sure you do not repeat it this time. When resolution is about being healthy and taking care of yourself, there is no choice with you of breaking it. Here are a few tips that can help you:

Best start on Mondays

To get started, do not make a resolution on 31st December or 1st January, just make a plan and start following it from the coming Monday. This way, you will be prepared mentally to carry out your resolution efficiently. Moreover Monday’s are famous for carrying out any new endeavor either it’s health related or work related. It worked for me, I hope it does for you as well.

Prepare yourself mentally

It is very important that you are mentally prepared for becoming fit. If you make up your mind and clear your intentions about working out and eating healthy, no one can stop you. Indulge your friends. Ask them to make you realize it every third day and point out if your going against your plan.

Chuck out any alternative

Meaning, you fall back on your objectives when you have a plan B, you do not put in enough efforts. Having a backup plan is likely to make your resolution a failure as you think otherwise. So, do yourself a favor by avoiding it.

Play a bet with your friend

It has been found that people who bet for completing their new year fitness resolution lost 14 more pounds than those who did not indulge in any monetary deals. You set goals and the amount, you will pay your friend for not completing your tasks per week. Moreover, money can be a biggest motivation towards achieving your goals. When you know you will be getting a cash reward if you fulfill your target, you won’t skip your routine.

Break your goals into small parts

Achieving your goal by working whole year can be quite overwhelming. You don’t understand where to start. So, break your goals on weekly or monthly basis, it makes it easier to achieve your goal and is more gratifying. For instance, you want to loose some 40 pounds this year and want to achieve a perfect muscles. Break it by losing 1 pound every week and increasing your workout every other week.

Learn to deal with temptations

How will you ignore that piece of your favorite cake or your favorite sugar filled beverage? By practicing obviously, leave that place where you see such temptations and if in a party, some friend tease you, ignore and head for some healthy snack. Keep reminding yourself —how bad this is for your health. If you lose your mind in such situations, there are many such apps, that keep your calorie count recorded.

Keep a track of your progress

Keep tracking your progress consistently. It acts as a major motivation tool in the direction of achieving your goal. Suppose, when you record your weight after one week and you find out that you lost 2 kg in just one week, you will be self motivated to work more towards it. Your progress scream out loudly—Yes! You can do it! And so you will.

Stick to your routine

For any activity to become a habit, it takes 21 days and 6 months for it to become the part of your personality, claim experts. So, stick to your routine for a long time, nothing happens overnight, be patient and persistent.

Don’t stop trying

seniorexerciseEven if you run out of of steam in keeping your resolution by February, don’t lose hope. Restart it all over again and recommit yourself within next 24 hours. It will take a little time to be on the track again.

Use Your Willpower

Using your willpower wisely can lead you through many obstacles. Willpower is like a muscle that also need time to rest and recover after being used enough. Therefore, it makes hard for you to stick to your goals. So, try to do challenging tasks of all day in the morning itself, when your willpower is fresh and active.

Perseverance is another quality that you need to have in order to convert your daily routine into a habit. Carry your routine continuously for atleast 90 days, after that, you can be lenient with yourself.

– Anne Pennington is a passionate blog writer and loves to share her own views on various interests. Recently she is working for weightloss5ws.com which is a blogging site cover all topics and issues for healthy weight loss. She also contributes to various healthy online publications. When she’s is not educating her readers with her writings, she’s most likely educating herself by reading her favorite stuff.

Partnership To Help Families Make Healthy Eating And Fitness Routine

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Thank you to PRWeb and the Alliance for a Healthier Generation for this article….please share your thoughts below…..

familyjogAlliance for a Healthier Generation and 24 Hour Fitness are joining forces to give families the power to live healthy, active lives. Through a partnership announced today, the Alliance and 24 Hour Fitness will launch Nutrition Revolution 5K, an event series in ten cities across the country that will educate and inspire children and adults to eat healthier and move more in 2015.

Nutrition Revolution 5K is an important part of the Alliance for a Healthier Generation’s mission to combat childhood obesity. Childhood obesity has almost tripled in children and adolescents in the past 30 years. Today about one out of three children and adolescents (ages 2-19) in the United States is overweight or obese, putting them at risk for serious health problems.

“Educating and inspiring kids and adults to develop lifelong, healthy habits is at the core of what we aim to do at the Alliance for a Healthier Generation,” says Dr. Howell Wechsler, CEO for the Alliance for a Healthier Generation. “We couldn’t think of a better partner than 24 Hour Fitness to join our team and launch this exciting new event series. Together, we will help families start a health revolution.”

For 24 Hour Fitness, Nutrition Revolution 5K provides another opportunity for people to get the most out of the physical activities they enjoy – and get more out of the rest of their busy days. Nutrition Revolution 5K will feature simple steps to make healthy eating and fitness a part of daily life – before, during and after the event series.

“24 Hour Fitness shares a vision with the Alliance for a Healthier Generation for healthy, active living that’s within everyone’s reach,” said John Tovar, Senior Vice President, Club Operations, 24 Hour Fitness USA, Inc. “We are proud to sponsor Nutrition Revolution 5K and show our commitment to families and members in the communities we serve.”

Learn more about how your family can join the revolution and make sure the finish line is only the start. Details on dates and locations for Nutrition Revolution 5K events will be posted on http://www.nutritionrevolution5K.org.

About the Alliance for a Healthier Generation

The Alliance for a Healthier Generation, founded by the American Heart Association and the Clinton Foundation, empowers kids to develop lifelong, healthy habits. The Alliance works with schools, companies, community organizations, healthcare professionals and families to build healthier environments for millions of children. To learn more and join the movement, visit HealthierGeneration.org.

About 24 Hour Fitness

Headquartered in San Ramon, Calif., 24 Hour Fitness is a leading health club industry pioneer, serving nearly 4 million members in more than 400 clubs across the U.S. For more than 30 years, the company has been dedicated to helping members change their lives and reach their individual fitness goals. With convenient club locations, personal training services, innovative group exercise classes and a variety of strength, cardio and functional training equipment, 24 Hour Fitness offers fitness solutions for everyone.

Please call 1-800-224-0240 or visit 24hourfitness.com for more information and to find the club nearest you.

Gym, Health And Fitness Clubs In The US Industry Market Research Report

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malepushupThe industry will benefit from the burgeoning elderly population becoming increasingly active, which will result in many baby boomers signing up for health club memberships. For this reason, industry research firm IBISWorld has updated a report on the gym, health and fitness clubs industry in its growing industry report collection.

The gym, health and fitness clubs industry has weighed in on the recent marketing campaigns and consumer trends that have aimed to fight obesity and advocate for improved consumer health. In the five years to 2014, health club memberships have grown. According to IBISWorld Industry Analyst Sarah Turk, “While health club memberships have fared well over the period, they still declined in 2009, in line with many budget-conscious individuals terminating their memberships.” Further exacerbating this trend, time-strapped consumers became more prevalent, evidenced by individuals’ time spent on leisure and sports remaining relatively stagnant, which has slightly constrained industry revenue growth.

However, from 2010 to 2014, many small, low-cost gyms with few amenities and month-by-month contracts have fared well when compared with high-cost, all-inclusive gym memberships. Furthermore, many health-conscious individuals have implemented fitness into their daily regimen, which has buoyed industry revenue. “Additionally, the number of adults aged 20 to 64, the largest gym-going demographic, has exhibited growth, which spurred demand for gym memberships over the period,” says Turk. As a result, in the five years to 2014, industry revenue is anticipated to grow, including revenue growth in 2014 due to more consumers valuing fitness to bolster their overall health and well being. Nevertheless, profit is expected to contract from, which can be attributed to many gym, health and fitness clubs offering memberships with low cancellation penalty fees, thereby cutting into profitability, particularly for gyms that had high attrition rates over the period.

Over the next five years, the industry will benefit from the burgeoning elderly population becoming increasingly active, which will result in many baby boomers signing up for health club memberships. Consequently, industry revenue is forecast to grow in the five years to 2019. Moreover, consumers will substitute larger, all-inclusive clubs for low-cost memberships, which is anticipated to propel industry revenue forward.

To read the full article, click here…..

5 Tips For Achieving Better Health And Fitness

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– Courtesy of PRWeb. What do you think about these tips from Kardio-Xercise™? Share your thoughts about their tips in the comments section below.

joggerFor most people, the thought of overhauling their entire lifestyle to become healthier can be very daunting. In fact, it’s this mindset that often prevents people from taking the first step to achieve meaningful change. Luckily, when it comes to improving health and fitness, it doesn’t have to be all or nothing. All it takes is a few simple changes and a little dedication to start seeing positive change.

The team behind Kardio-Xercise™, a premier lifestyle fitness brand, offers the following five tips for achieving better health. Overtime, these small modifications to a person’s daily routine can add up to create big change.

1. Drink plenty of water every day – On average, a person should drink approximately eight, 8-ounce glasses of water each day. Water consumption is vital to keep our bodies functioning properly. People who consume the recommended amount of water on a daily basis can experience a myriad of benefits, including: improved skin tone and texture; naturally suppressed appetite; increased ability to metabolize stored fat; maintenance of proper muscle tone; decreased back and joint pain; and even decreased risk of certain cancers. A tip to get you started – Before you eat or drink anything else upon waking in the morning, drink one tall glass of cold water to jump start your day.

2. Eat several small meals each day – We’re all familiar with the basic three meals per day routine of breakfast, lunch and dinner. However, the problem with that model is that people can tend to overeat because they are trying to consume too much food at one time. By adapting your eating habits to include five to seven small, healthy meals each day, you’ll experience greater energy levels, and it will become easier to prevent binge eating. Another bonus to eating several small meals each day is that your metabolism will remain steady, allowing your body to burn more calories throughout the day. A tip to get you started – While portion control is key, so is the quality of the food you eat. Choose whole foods to snack on throughout the day, such as fruits, vegetables and nuts.

3. Get enough sleep every night – While sleep needs vary from person to person, it is recommended that adults get seven hours of sleep each night. Most adults lead extremely busy lives, and unfortunately, sleep is often the first area we pull from to make more time for other activities. However, it has been shown that people who get too little or too much sleep experience impaired cognitive ability and performance the next day. Long term, sleep deprivation is associated with serious health problems including diabetes, obesity and cardiovascular disease. A tip to get you started – Choose a bedtime that will allow you to get seven hours of sleep. Set an alarm 30 minutes prior to that time, turn off all electronics, get ready for bed and go to sleep. Try it for a week and see how refreshed you feel!

4. Get active every day – The health benefits of regular exercise are plentiful. From weight control and improved mood to better sleep and reduced risk of developing health conditions, daily physical activity is a must for anyone looking to improve their overall health. Exercise doesn’t need to be excessive to achieve optimal benefits. By incorporating just 30 minutes of physical activity into each day or about three hours each week, you can start to realize your personal fitness goals, while boosting your energy and improving your well-being. A tip to get you started: Choose a time each day that works with your schedule and devote 30 minutes to nothing but physical activity. Incorporate a variety of activities throughout the week – anything from walking or yoga to strength training.

seniorexercise5. Track your progress – Holding yourself accountable to your daily commitments will help keep you on track to achieving your desired results. Studies show that people who track their fitness have an easier time staying motivated and maintaining their level of activity. For this purpose, Kardio-Xercise has developed the KX Fitness Calendar and “Eat Right. Be Healthy” Calendar to serve as an effective and easy-to-use tool for tracking health and fitness goals. A tip to get you started – Choose a method for tracking your progress that works best and is most convenient for you to use every day.

The KX Fitness Calendar and the “Eat Right. Be Healthy” Calendar are available for preorder via Kardio-Xercise’s website . With delivery scheduled for early December, the calendars are a perfect holiday gift for anyone who is looking to track their fitness goals. Limited quantities are available and calendars are expected to sell out.

About Kardio-Xercise™

Kardio-Xercise™ is a multi-faceted fitness brand that was established on the principle that the human body needs attention in order to be at its best. From its high-quality fitness apparel and accessories to its online meal planner and interactive Blog, Kardio-Xercise provides a variety of resources for individuals who are committed to improving or maintaining the health and strength of their bodies through fitness and nutrition. Furthering its mission to create a fitness movement, Kardio-Xercise donates proceeds from its online sales to organizations that are making a difference in people’s lives through fitness. Kardio-Xercise is more than a fitness brand. It’s a lifestyle. It’s pure passion. Kardio-Xercise, A Fitness Movement, The logo “K” with half “X” are all registered trademarks of KX Evolution, Inc. For more information about Kardio-Xercise, to purchase apparel or to access the online meal planner, visit http://kardioxercise.com.

Children’s Fitness Center Franchises In The US

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This article was provided by PRWeb. What are your thoughts, please share in the comments section.

boypushupPrograms such as Michelle Obama’s Let’s Move campaign and the National Football League’s Fuel Up to Play 60 program have driven awareness of the negative effects associated with childhood obesity and such awareness has resulted in parents being more active in finding fitness programs for their children, resulting in revenue growth for the industry. For these reasons, industry research firm IBISWorld has updated a report on the Children’s Fitness Center Franchises industry in its growing industry report collection.

The Children’s Fitness Center Franchises industry has fared well over the past five years, as it recovered from the economic downturn. Rising per capita disposable income as well as growing awareness of the benefits from exercising regularly, especially in response to a rising childhood obesity rate, have driven demand over the period. However, steady external competition from afterschool programs, child athletic programs and child daycare programs has offset further growth in the industry.

IBISWorld Economic Analyst Sally Lerman says in the updated report, “programs such as Michelle Obama’s Let’s Move campaign and the National Football League’s Fuel Up to Play 60 program have driven awareness of the negative effects associated with childhood obesity.” Such awareness has resulted in parents being more active in finding fitness programs for their children, which has resulted in revenue growth for the industry. Because of this IBISWorld estimates that industry revenue will grow in 2014. Efforts to fight childhood obesity are expected to continue throughout the five years to 2019, acting as a key factor in this industry’s future growth. “During the past five years, households have increased discretionary expenditures, which includes children’s fitness classes,” Lerman says. Furthermore, with declining national unemployment, parents looked toward fitness alternatives for their children as fewer parents were at home to take care of their children and make sure they stay active. In response to the increase in demand, many franchises have expanded; although, prices have been kept low to compete with less expensive afterschool programs. As a result, the number of franchise units is expected to increase in the five years to 2014.

Over the next five years, rising per capita disposable income and lower unemployment levels will continue to drive up demand for franchises. Furthermore, more variety in classes and more classes per age group will further aid Children’s Fitness Center Franchises industry growth as establishments are forecast to increase over the next five years.

To read the complete article…..Click here

Keeping New Year’s Fitness Resolutions

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partycelebrateIt’s that time of year again. Every January 1, millions of Americans make resolutions in an effort to make the upcoming year a success. Two of the most popular New Year’s resolutions—lose weight and work out more.

After months of holiday feasting on seasonal desserts, bubbly cocktails and comfort-laden casseroles, losing weight and getting back in shape seems to be at the forefront of minds come the new year. But sticking to this goal as the year progresses can be a challenge, and oftentimes frustration, a setback or lack of immediate results can cause one to simply give up.

According to Forbes.com, only 8 percent of Americans actually achieve their New Year’s resolutions when nearly 40 percent commit to making them. How do the 8 percent keep it up all year?

“The secret to sticking to New Year’s Resolutions is keeping it simple and specific,” says Reina Offutt Pratt, founder and president of Potomac Pilates. “Potomac Pilates historically sees a spike in new client purchases in January,” she says. “However, these clients tend to drop off by mid-February.”

Setting small and achievable goals is key. Don’t use New Year’s as an opportunity to make a drastic and quick change or you will get overwhelmed, Reina says. “Instead of saying, ‘I will work out more;’ say ‘I will attend three Pilates classes per week.’ Or instead of saying, ‘I will lose weight’ say ‘I will cut out carbs with dinner and add a salad.’”

In an effort to help with your New Year’s resolution or give a great gift to someone hoping to get into a new workout routine, Potomac Pilates is offering a limited-time offer TWO-month introductory package, on sale now through January 31. It is our goal to help you stick with your New Year’s fitness resolutions, so give the studio a call today or visit http://www.PotomacPilates.net and become the best version of you in 2015.

Plus, be sure to check out Reebok FitHub Georgetown (1251 Wisconsin Avenue Northwest #3120a, Washington, DC 20007) for a free Pilates mat class on Sunday, January 11 at 10:30am.

Happy New Year’s from Potomac Pilates!

Source: Anderson, Erika. “4 Simple Ways To Have A Better Shot At Keeping Your New Year’s Resolutions.” Forbes. Forbes Magazine, 1 Jan. 2014. Web. http://www.forbes.com/sites/erikaandersen/2014/01/01/4-simple-ways-to-have-a-better-shot-at-keeping-your-new-years-resolutions/

The Lodge At Woodloch Encourages Guests To Find Their Fitness in 2015

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A Fitness Routine Requires Commitment and Dedication- Find a Fitness Routine Soul Mate by Exploring New Classes by Guest Fitness Experts Offered This January at Award-Winning Destination Spa, The Lodge at Woodloch.

exerciseballThe Lodge at Woodloch understands that exercise is not a one-time action but a lifestyle. Creating fit habits requires finding the right fitness “soul mate” to match ones own personality, goals and lifestyle so that the dedication and commitment come easy. The Lodge at Woodloch is offering “Find Your Fitness” throughout the month of January to allow guests to explore new fitness regimes and programs to help ignite the spark that is needed in any blossoming relationship.

Guests will be able to select from the array of over 30 fitness/wellness classes and offerings that are a constant on The Lodge at Woodloch’s monthly activity calendar like Drums Alive, Great Wall of Yoga, Kempo, Bosu, Bollywood Belly Dancing, Tabata, Spinning, Body Pump and more. Additionally, January will bring classes from Master Instructors and Celebrity Trainers to get a taste of up and coming fitness trends as well as classic classes in order to give guests a feel for their fitness connection.

January 11 and 12:
Jessica Beers has had a life-long yoga journey as a daughter of a Zen Buddhist. She grew up near and attended school at the Himalayan Institute. Jessica has been certified in everything from Pilates to Spinning but was truly inspired by her Yoga practice. She has traveled all over the world to learn as much about yoga and the magic behind it including living modestly in an Ashram in the Himalayan mountains in India. She now lives in Philadelphia where she does workshops and is the founder of Elemental Flow, a yoga based on the elements. Jessica will be sharing her Elemental Flow classes with guests at The Lodge at Woodloch among other classes.

January 17 and 18:
Tiffany Knight believes in stamina, strength, fierce determination and accountability. Powered with tough love and an unyielding belief in clients ability to succeed, she drives her clients to meaningful and long-lasting life changes. Tiffany will be teaching classes in intenSati®, PiYo™, Insanity®, Power-Slide, Turbo Kick® and Body Blast.

January 19 and 20:
Michele Decerio holds a Bachelor of Science from Penn State. After a successful career in Finance and Marketing, she set aside a management training program and finished an MBA while staying at home to raise three children. Michele began her fitness career as a hobby, earning her first certification and teaching group fitness in 1994 and later became a certified personal trainer in 2000. In 2005, she formed Gettin’ Fit on the Go, an in-home and business personal training company — reaching people who prefer not to work out at a gym or cannot get there. Michele will be featuring classes such as DVRT- Ultimate Sandbag Training, PiYoChi and HIIT.

January 21, 22 and 23:
Betsy Cast is a master of motivation and movement and has been involved in fitness all her life. She uses the skills she’s gained in competitive athletics, martial arts, and dance in her classes to create a true fitness experience. As a Philadelphia fitness expert for over 10 years, her energy is contagious. Betsy began as a protégé of intenSati creator, Patricia Moreno and is now the head of leader training. Betsy will be sharing her passion and expertise with guests at The Lodge at Woodloch in classes such as Cardio Dance Party (Footloose); Powerstrike Kickbox and intenSati®.

January 24 and 25:
Stephanie Lauren is the founder of PLYOGA. She has spent most of her life dedicated to nourishing athleticism and health both personally and professionally. PLYOGA takes a 4 part class that is uniquely constructed to highlight plyometric interval training with fluent yoga as an active recovery. PLYOGA not only brings together two profoundly different forms of fitness, but also two dynamics of people. Stephanie will offer PLYOGA classes as well as Power Hour Yoga among other offerings.

The Lodge at Woodloch fitness team will be surveying guests during the guest-run classes to determine what classes are most popular to help evolve the ever-changing fitness program. Midweek Magic rates start at just $239 per person, per night and require a two-night minimum stay, based on the Intro to Spa Package. To learn more call 866.953.8500 or visit thelodgeatwoodloch.com.

About The Lodge at Woodloch:
The Lodge at Woodloch is one of the finest all-inclusive luxury destination spas in the U.S., offering complete spa programs, treatments, outdoor adventure activities, golf, classes and packages in a pristine mountain retreat environment. Located on over 400 wooded acres with a private lake in the Lake Region of Northeast Pennsylvania, The Lodge provides an oasis for personal awakening and renewal just 2 ½ hours outside of New York City. The award-winning property features 57 luxury accommodations and a 40,000-square-foot spa. Additional information and reservations are available toll-free at 1-866-953-8500 or on the Web site at thelodgeatwoodloch.com.

– Courtesy of PRWeb